Process transformation · Governance · Applied AI
I help leaders turn complex operating challenges into governed, measurable and scalable ways of working — combining process engineering, PMO discipline and pragmatic AI adoption.
Based in Morocco · Working remotely and internationally · EN / FR / AR
Consulting services
Focused advisory and delivery support for organizations that need to simplify operations, regain control of transformation or turn AI ambition into executable change.
Build a reliable fact base, identify friction and redesign the process around outcomes, ownership and measurable performance.
Establish the architecture, standards and lifecycle needed to make an enterprise process repository useful and trusted.
Create decision clarity, delivery discipline and executive visibility across complex portfolios and cross-functional programs.
Align roles, handoffs, decision rights and standard work so that improvement becomes part of daily operations.
Prioritize pragmatic GenAI and Agentic AI opportunities, prepare the underlying processes and design the governance for responsible scale.
Ways to engage
Flagship use cases
Determine whether a priority workflow is sufficiently clear, governed and measurable for automation or Agentic AI.
OutcomeReadiness score, risk map, target opportunities and pilot roadmap.
Turn inconsistent modeling activity into a governed enterprise process-management capability.
OutcomeArchitecture, conventions, ownership model, lifecycle and adoption plan.
Create one executive view of priorities, decisions, risks, dependencies, benefits and delivery health.
OutcomeGovernance cadence, portfolio controls and decision-ready reporting.
Convert complex process and policy content into concise, role-relevant guidance for frontline teams.
OutcomeValidated use case, content model, controls, adoption approach and pilot design.
Expertise
Clarify current reality, redesign the future state and create practical governance that makes improvement sustainable.
Design decision rights, delivery rhythms, performance measures and executive visibility for complex transformation programs.
Align roles, workflows, handoffs and measures so the organization can execute with less friction and greater accountability.
Translate business needs into governed GenAI and Agentic AI use cases that augment teams and remove non-value-added work.
About Yassine
I combine senior program leadership, business process engineering and a strong technology foundation to turn complex transformation ambitions into structured, executable programs.
Today, I lead process transformation and digitization across global Sales and Services operations, combining ARIS architecture, BPMN governance, process intelligence, Lean Six Sigma and applied AI.
My perspective was built across software engineering, infrastructure, customer operations, data governance and global program delivery. That range helps me find pragmatic solutions that reduce complexity rather than adding another layer of tools and bureaucracy.
Selected experience
Leading ARIS-enabled process architecture, BPMN standards, lifecycle governance and executive process visibility across global Sales and Services operations.
Process transformation · ARIS · GovernanceProgram and process leadership supporting the structures, ownership and cross-functional alignment required for governed customer data.
Program delivery · Data governance · Operating modelMulti-year program leadership across customer-care technology, contact centers, IVR and telecommunications in complex international environments.
PMO · Customer experience · Technology transformationExperience is presented at a high level to respect employer, client and program confidentiality.
Credentials & qualifications
Insights
Process digitization
Five questions to ask before workflow automation, process mining or AI enters the picture.
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